What is SEO?

SEO, short for “Search Engine Optimization”, is an essential, yet often overlooked aspect of website management. SEO is the process of optimizing your website in an effort to show up in more searches. Search engines like Google, Bing, and Yahoo all have certain criteria that needs to be met in order for your website to show up when a user enters a search. Essentially, your goal is to meet that criteria in an effort to persuade these search engines to lead their users to your content.

By Improving SEO You Can:

  • Attract a larger audience
  • Keep readers engaged (more time on page)
  • Increase site traffic
  • Lower bounce and exit rates
  • Improve your positioning in search rankings
  • Control the flow of traffic
  • Receive more inquiries, purchases, bookings and more
  • Subtly promote your services
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Interested in our SEO Services?

Contact us today to get started!

Webmaster Services

Our webmaster services include SEO services that will help your website thrive. 1707 Creative offers webmaster services to clients who have purchased a website from us. We also offer our webmaster services to anyone with an existing WordPress or Squarespace website. .

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Webmaster SEO Services include:

  • Utilization of new tools and platforms to monitor and improve search performance (SEMRUSH, Yoast, Google Analytics, Google Search Console)
  • Monthly performance reports
  • Regular website updates (plugins, themes, PHP, etc.)
  • Competitor analysis
  • Targeted keyword/keyphrase strategy

SEO support and improvements to all existing and new content

  • Improve technical SEO
    • Implement relevant internal and external links
    • Eliminate outdated copy and replace with evergreen content
    • Improved keyword strategy
    • Optimize alt text in photos and more
    • Reduce image file size
  • Improve Readability
    • Redesign structural layout
    • Reduce sentence length
    • Fix grammar, punctuation and spelling mistakes
    • Improve fluidity of the copy
    • Keep readers engaged
    • Reduce passive text and sentence length
    • Effectively utilize transition words

Interested in our Webmaster Services?

View Our Sample Package

Contact Us

Does your site content need a refresh? Contact us today to receive a quote and learn more about 1707 Creatives’ blog services. Give us a call at 647-334-2557 or drop a message below!